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You are looking at posts that were written in the month of February in the year 2007 .
Posted on February 28th, 2007 by DakotaMichaels.
Categories: News.
Posted on February 28th, 2007 by DakotaMichaels.
Categories: News.
CBS Corp. has invested in virtual world content developing firm Electric Sheep Co. The deal calls for CBS to contribute to Electric Sheep’s latest round of funding, which is for $7 million, Earth Times reports. Electric Sheep creates 3D virtual world content and solutions, as well as software products, interactive design and integration and production solutions. Electric Sheep’s clients include MTV Networks, Time Warner’s AOL and Major League Baseball.Corporate interest in tapping virtual worlds to market brands and products have surged in recent months as marketers test new technologies to reach consumers who now split their leisure TV-viewing time with the Internet. Electric Sheep, consultants and designers of properties in 3-dimensional virtual worlds such as Linden Lab’s Second Life, have accumulated a portfolio of Fortune 500 clients that include Time Warner Inc.’s AOL, General Electric’s NBC and Viacom Inc..The company also consults for Linden Lab, creator of the virtual world Second Life.Reuters/Beautiful Mind Co.
Posted on February 28th, 2007 by DakotaMichaels.
Categories: News.
MTV Networks has promoted programming veteran Lois Curren to president, entertainment and programming of the flagship network.
Lois Curren will oversee all development, production, program planning and scheduling for MTV. In Jan. 2006, Curren was jumped up to executive vp, MTV series entertainment, where she was charged with leading all of MTV long-form programming.
Curren has been a genuine sensation machine, overseeing such unscripted series such as The Osbournes and Newlyweds.
First list of shows in development is Scarred, a 10-epiosde series that will profile the people behind the Web’s most compelling viral videos. (MTV2 got a jump on this meme-based initiative two years ago when it launched The Andy Milonakis Show on the strength of a Web clip documenting the winningly infantile performer’s protest ballad, “The Super Bowl Is Gay.”)
Also on tap are: Room 401, an eight-episode offering from Ashton Kutcher’s Katalyst Film and TV, which puts a supernatural twist on the actor’s original Punk’d template; Me & Mr. Jones, a half-hour doc series that sheds some light on the marriage of New York hip-hop artists Nas and Kelis; and The Kentucky Kid, an eight-episode strip that tails pro motorcycle racer Nicky Hayden in his quest to extend his reign as MotoGP world champion.
Posted on February 28th, 2007 by DakotaMichaels.
Categories: News.
MSNBC.com Launches FirstPerson
MSNBC.com has just launched FirstPerson. FirstPerson allows users to ad content to their own site. However the sites editors will screen all submissions. Fans can also vote on their own favorites. Ultimately MSNBC.com hopes to supplement the news site’s own news coverage.
Posted on February 28th, 2007 by DakotaMichaels.
Categories: News.
Posted on February 28th, 2007 by DakotaMichaels.
Categories: Staff.
Posted on February 27th, 2007 by DakotaMichaels.
Categories: News.
In a turnaround of the development of distributing branded TV programming to the Internet, Comedy Central is bringing original Web programming to late-night television viewers, the cable network said Monday.
Dubbed “Web Shows,” the half-hour weekly series, which will air at 2 a.m. ET/PT and premiere Monday, will include a mix of animation, live-action narrative and comedy programming from Comedy Central’s Web site, Motherload. The network has ordered six episodes.
The programming block will also feature the AtomFilms webisode “The Punk Group: Fat Girls on Bicycles,” marking the first collaboration between the network and the short-film Web destination that its MTV Networks parent acquired in August.
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Lou Wallach, senior vp original programming and development at Comedy Central, said the series would be made up of eight or nine 2- to 3-minute shorts. A “rooster” character will provide commentary and tie the content bits together.
While shows featured include the animated “Baxter & McGuire,” the celebrity-mocking “Balloon Heads” and the satire “Golden Age,” AtomFilms said its content also fits the sensibility and style of the show.
Reuters/Beautiful Mind Company
Posted on February 23rd, 2007 by DakotaMichaels.
Categories: News.
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A Second Lifer since 2003, Justin Bovington has made his London-based Rivers Run Red one of the premier public relations and marketing companies to work inside the world that San Francisco-based Linden Lab has created. “In 2006, we were about brands coming into Second Life. In 2007, it’ll be about Second Life going out into real life,” Bovington told TheStreet.com. “Second Life could be transitioned to mobile phones. It can be a bigger 3-D tool. It will be a facilitator, an aggregator service.” Rivers Run Red is creating a broadband television network in Second Life. Dubbed Virtual Life TV, the 24-hour-a-day broadcast schedule is sure to draw attention in both the virtual and the real world. When launched, Virtual Life TV will introduce the U.K.’s Channel 4 and the Sci-Fi channel to the virtual world. The firm is also working with Paramount Pictures with movie trailers. While Internet visitors are currently using QuickTime to stream trailers, Bovington sees Second Life as the next step in the evolution of previews. “Trailers will work a lot better in Second Life,” he says. “It’s a group experience. It’s extremely immersive.” Bovington estimates that as a result of using Second Life Rivers Run Red saved $175,000 last year by reducing costs related to air travel, accommodations and the physical creation of marketing materials and models. |
Posted on February 23rd, 2007 by DakotaMichaels.
Categories: News.
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Within 30 months, Anshe Chung turned her initial investment of $9.95 for a Second Life account into more than $1 million in real money from profits earned entirely inside a virtual world, according to Chung’s website (viaCNNMoney.com). Featuredon the cover of Business Week Magazine, Chung amassed her wealth primarily buying and developing virtual real-estate in the online world’s official currency, known as Linden Dollars, which is convertible to U.S. dollars. The fortune that Anshe Chung commands in Second Life includes virtual real estate that is equivalent to 36 square kilometers of land - “property” supported by 550 servers, or land “simulators.” Chung has “cash” holdings of several million Linden Dollars, several virtual shopping malls and virtual store chains, and she has established several virtual brands in Second Life. Chung also has significant virtual stock market investments in Second Life companies. Her operations have since grown to include the development and sale of properties for large-scale real-world corporations, and have led to a real-life spin-off corporation called Anshe Chung Studios, which develops immersive 3D environments for applications ranging from education to business conferencing and product prototyping. |
